Welcome to wed2b, Europe’s largest & Affordable Bridal Designer Outlet which has 39 conveniently located stores across the UK.

Your local store is located in The Crescent shopping centre, Hinckley, with lots of parking and amenities nearby. Check the wed2b store page for directions and other information here.

All wed2b Designers are exclusively sold at wed2b, so you will not find the same dress anywhere else. The design collections include one of UK’s best-selling designers, Anna Sorrano, who designs each wedding dress style in limited numbers. Over 50,000 brides have worn an Anna dress down the aisle.

Finding the perfect wedding dress for your big day is one of those experiences that probably began in childhood dreams for many brides-to-be. wed2b offer brides the same amazing expert service as traditional bridal boutiques, but with lower price points. With no reduction in quality, wed2b simply took a different approach. This means that wed2b’s dresses are on average 40% cheaper than the UK’s average spend (c.£1,200) of a dress, at a comparable *£699 & under.

At wed2b, there are 1000’s of Designer dresses in sizes 6-30 to choose from and you take your dress home the very same day. All our dresses are designed in limited edition quantities and are sold off the peg. So, you really can visit today and get married tomorrow! Wed2b operate a walk-in model and no restrictions on the number of friends and family you can take with you!

An extensive range of Bridesmaids and Accessories, both in-store and online, ensures that you finish the look that you have imagined.

Unsure of shape and style or just want to try everything on to be 100% sure, then a visit to wed2b is a must-do on every bride-to-be checklist.

*subject to change